Translated from Spanish · See the original
A common perception mistake is thinking you have to keep posting new stuff all the time.
People follow accounts not because they need constant updates, but because they want to hear the message they followed you for repeated. A little variety is good, but you don’t need to reinvent the wheel to provide value. Sometimes, people just want you to remind them why they follow you.
Leave me your email and I'll let you know when I publish something new.
What happened to me this week?
🇨🇭 For life reasons, I’ve made a key decision for next year.
🎰 I published the first part of my in-depth analysis of the online casino market.
✈️ I came back to Spain to work remotely and then go on vacation.
🗞️ Find My Moat has passed the milestone of 10,000+ unique users (and almost 30,000 visits)
So, what’s next? 👇
I’m working on:
💬 Improving my X content 📑 Various things for the house 🎰 The second part of my analysis of the online casino market 🗞️ A new feature for Find My Moat
I can’t keep up with all this stuff 😅
📊 If you stop growing, you die: Lessons from my projects
Keeping momentum is the real game. With Find My Moat, I went from explosive organic growth to a plateau in November that forced me to wake up.
Everyone wants a side project that makes MONEY while you sleep. well, I launched one: Find My Moat (link in my profile).
it’s a collection of 150+ investment tools, organized and filtered.
and yeah… it’s completely free.
but here’s the interesting part:
👉 how do you monetize something like this?
spoiler: I don’t expect to make a dime at first. this is a long-term game.
the key: bring in recurring traffic from investors. if I pull that off → this project is worth a lot more than it looks.
💰 option 1: direct monetization
the usual stuff for free websites:
• affiliates • ads • sponsorships
the good: CPMs in investing are insane. the bad: if I annoy users, the project dies.
🚀 option 2: indirect monetization
this is where it gets really interesting:
• drive traffic to my X account • grow my Substack • spot empty categories → build my own tools • add premium features
each piece feeds into the others. a distribution + product flywheel.
is it easy? hell no. will it work? I don’t know either.
but if it works, it could be the perfect side project for my profile: SWE + investing.
and if it doesn’t… at least I’ve built the tool I wanted.
try it here and let me know what you think: findmymoat.com
